VTime Brand
Client : VTime Airtime
Project details
New Brand
New Positioning Statement
New Tagline
Website graphical update
Email signatures
Electronic Stationary
The Brief
Vtime has outgrown its current logo and design - the company needed to convey their services and offering in a clear way.
The Solution
We reinvented Vtime as a lovable consumer brand - a hero when you need Airtime recharged. Being affiliated to Vodacom, the logical choice was to leverage on the recent brand relaunch and incorporate the new Vodacom red.
The "heart" device was designed and tagline "prepaid airtime online" completed this transformation.
